{"product_id":"80-20-sales-and-marketing-by-perry-marshall","title":"80\/20 Sales And Marketing by Perry Marshall","description":"\u003cp\u003e\u003cstrong\u003e80\/20 Sales and Marketing by Perry Marshall\u003c\/strong\u003e is a bestselling business and marketing guide that applies the powerful Pareto Principle to help entrepreneurs, marketers, and sales professionals achieve greater results with less effort. Perry Marshall explains how identifying the critical 20% of customers, products, and marketing activities can generate up to 80% of business growth, allowing readers to increase profits while eliminating wasted time and resources.\u003c\/p\u003e\n\u003cp\u003eCombining practical strategies with real-world case studies, the book covers customer acquisition, lead generation, pricing, sales optimization, digital marketing, productivity, and business scaling. Readers will learn how to focus on high-value opportunities, maximize return on investment, and build sustainable growth using data-driven decision-making. Whether you're a business owner, startup founder, consultant, or marketing professional, \u003cem\u003e80\/20 Sales and Marketing\u003c\/em\u003e provides actionable frameworks to accelerate success and improve profitability.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eApplies the 80\/20 Principle to sales and marketing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLearn how to identify high-value customers and opportunities\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCovers lead generation, pricing, and business growth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003ePractical strategies backed by real-world examples\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eIdeal for entrepreneurs, marketers, consultants, and business owners\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSpecifications\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eTitle:\u003c\/strong\u003e 80\/20 Sales and Marketing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Perry Marshall\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eGenre:\u003c\/strong\u003e Business, Marketing, Sales\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e Paperback \/ Hardcover (as applicable)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e New\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"thebooksgallery.in","offers":[{"title":"Default Title","offer_id":46778502152364,"sku":"ALS-8020SM-PM-67342","price":289.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/9734\/6988\/files\/61sQ3wR6NHL_1_._SL1500.jpg?v=1784230848","url":"https:\/\/thebooksgallery.in\/products\/80-20-sales-and-marketing-by-perry-marshall","provider":"thebooksgallery.in","version":"1.0","type":"link"}