{"product_id":"purple-cow-by-seth-godins","title":"PURPLE COW by SETH GODINS","description":"\u003cp\u003e\u003cstrong\u003ePurple Cow: Transform Your Business by Being Remarkable by Seth Godin\u003c\/strong\u003e is a bestselling marketing classic that challenges conventional advertising and reveals why extraordinary products outperform ordinary ones. Seth Godin argues that in today's crowded marketplace, businesses must create products and services that are so unique and remarkable they naturally attract attention and inspire customers to share them.\u003c\/p\u003e\n\u003cp\u003eThrough engaging examples and practical insights, the book explains how innovation, differentiation, branding, and customer experience are the keys to sustainable business growth. Rather than relying on expensive advertising, \u003cem\u003ePurple Cow\u003c\/em\u003e teaches entrepreneurs and marketers how to build products that become their own marketing. Whether you're launching a startup, growing a brand, or improving an existing business, this influential guide provides timeless strategies for standing out in competitive markets.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eClassic guide to innovative marketing and branding\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eExplains how remarkable products drive business growth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCovers differentiation, customer experience, and positioning\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eIdeal for entrepreneurs, marketers, and business leaders\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003ePacked with practical insights and real-world examples\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSpecifications\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eTitle:\u003c\/strong\u003e Purple Cow: Transform Your Business by Being Remarkable\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Seth Godin\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eGenre:\u003c\/strong\u003e Marketing, Business, Entrepreneurship\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e Paperback \/ Hardcover (as applicable)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e New\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"thebooksgallery.in","offers":[{"title":"Default Title","offer_id":46772660338860,"sku":"ALS-PC-SG-64287","price":189.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/9734\/6988\/files\/download_2_8afba71b-40b8-448b-996e-9c6ea0671173_1.jpg?v=1784056436","url":"https:\/\/thebooksgallery.in\/products\/purple-cow-by-seth-godins","provider":"thebooksgallery.in","version":"1.0","type":"link"}